Let me take you for a journey. We’ll examine three scientific discoveries that will help you understand how your brain is interpreting stories. We’ll talk about movies, apes and… amputated limbs. Believe me, in the end you will become a better storyteller.
The fact that you have a great product does not mean you have good brand as well. Strong brand requires maintenance and summer is a great time for making sure everything is in place there. Especially when you provide B2B (business to business) services: many matters regarding your customers is postponed till “after the summer”.